01 · Digital strategy
Pinning down what makes a brand distinctive.
Positioning, messaging, customer journey and proof: before it wins traffic, a brand has to be understood and remembered.
Web visibility
Helping brands stand out.
Building visibility that counts.
A web entrepreneur since 2010, I help brands with what sets them apart: clear positioning, a solid online presence and the ability to be found wherever their customers are searching.
My expertise
A vision shaped at every scale.
My approach does not come from building websites or SEO alone. It was shaped by launching ventures, growing brands and working alongside the teams who have to turn visibility into tangible results.
02 · SEO
Building authority that lasts.
Technical SEO, content, link building and local visibility: every lever serves one coherent strategy.
03 · AI search
Getting ready to appear in AI answers.
GEO extends SEO: it organises your expertise so that AI assistants can understand it, trust it and recommend it.
- Since 2010
- Working for myself in web, SEO and new ventures.
- Semjuice co-founder
- From a simple idea, Semjuice grew into one of France’s leading link-building firms, with revenue of over €5m.
- From the field to new search habits
- Google, content, answer engines and artificial intelligence: an outlook that keeps pace with how people search.
A simple process
Making the right calls, without getting lost in the technical detail.
Whether you need a new website, a redesign or a visibility audit, we start by getting to the heart of things. You know where you are heading, why, and what each step brings to your business.
Step 01
You tell me about your project.
The questionnaire sets out the basics: your business, your customers, your goals and your constraints.
Step 02
We talk through the priorities.
A conversation to sharpen the brief, answer your questions and put things in the right order.
Step 03
You receive a clear recommendation.
A proposal tailored to the project, the level of support you want and the budget available.
Clients & collaborations
Experience that brings perspective.
Through CN Digital, Semjuice and my other ventures, I have helped raise the visibility of established brands and growing businesses alike. That range gives me a pragmatic read on what is at stake in each project.
More about my journey →
Frequently asked questions
Answers before you start.
Every business is different. Here are a few pointers to help you choose the right starting point.
I don’t have any copy or photos yet. Is that a problem?
Not at all. Together we can work out what needs producing and plan support for the copy, the visuals or the structure of your content.
SEO and GEO: what’s the difference?
SEO helps your site climb the search results, on Google in particular. GEO works on the clarity and credibility of your presence for answer engines and AI assistants. The two approaches often go hand in hand.
Can I ask for an audit before committing?
Yes. The audit questionnaire is there precisely to establish the context and pinpoint the actions that make the most sense for your situation.
Will you be available after launch?
Yes. We agree the level of follow-up together: full autonomy, occasional support or ongoing work on updates and visibility.
Who is this service for?
Owners of small businesses, freelancers, tradespeople, retailers and self-employed professionals who want to put their value across more clearly and win more business online.
Putting expertise to work for your project
Two ways to get started.
Need a website that is sharper, more convincing or simply performs better? Want more visibility on Google and in AI answers? Choose the path that matches your priority: it helps me prepare a genuinely useful first conversation.
New site or redesign
Give your brand the website it deserves.
To turn your business into a clear, distinctive online presence that brings in real enquiries.
Discuss your website project →SEO and GEO
Grow your visibility.
To identify the priorities that will strengthen your presence on Google, across your local catchment area and with AI answer engines.
Request your audit →